McCoy is the owner/operator of McCoy & Associates, Inc., a Nashville based broadcast specialization company. An industry veteran with over 20 years of recording excellence and broadcast specialization, McCoy has produced and/or written specialized programming for major market radio, large market radio, R&R Indicators, Music Row Reporters and tertiary level radio stations. She books and produces in-studio and/or remote radio tours. The show execution coupled with follow-through is top-notch working with notable artists such as Garth Brooks, Brooks & Dunn, Keith Urban, Jon Bon Jovi, Dolly Parton, Jewel, Taylor Swift and many more (not limited to the Country genre).

Working with artists and national radio hosts first hand while producing and executing hundreds of live interviews and tapings has been a very natural tool for me to offer to developing artists that are planning to jump into the hot seat. Many new artists have shared their concerns with me about being unsure of what to say or do coming out of the chute when getting ready to walk into the lions den for the first time. I have seen fatal mistakes that have made lasting impressions that could have been helped simply by training and proper preparation. First Impressions are lasting!!!
-- Sharla McCoy, Owner of Music Row Media Training , a division of McCoy & Associates, Inc

Will give you hands on experience in a studio setting or come to you in a private setting, guidelines and strategies for on-air and off-air, foundation rules for interviewing, lethal mistakes plus mock interviewing to refine your skills and much more. You will walk away with a defined interview purpose and confidence in knowing how to handle any situation.

You can schedule 1 day, 2 half days, 1 half day or a brush up mini course of an hour or two - it is based on your needs and how you can fit it into your touring schedule.